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Graphic Designer · Dallas, TX For businesses
Brand, print and website that say the same thing
Vicky Gouge is President of Full Moon Design Group, a Texas graphic design and marketing firm with Dallas and Austin lines. The firm settles positioning and message with the business owner first, then designs the logo, the print pieces and the WordPress website so they carry one message.
- Strategy first, then design
- Logo, print and WordPress under one roof
- Template or custom websites to fit the budget
- 5.0 stars on Google (9 reviews)
Problems Vicky solves
Sound familiar?
A new business that needs a real identity, not just a logo
Brand development at Full Moon covers logo, visual standards, messaging, voice and tone, and the collateral that follows. Vicky names a new mid-size business that needs branding and a website as the client she most wants to meet.
The logo, the brochure and the website all look like different companies
The firm's stated approach is strategy first: positioning, audience and message are settled with leadership before anything is designed, so every piece says the same thing.
You need a professional website without a custom-build budget
Full Moon builds WordPress sites either custom-designed or from templates, depending on budget, and recommends a managed hosting partner for monthly backups and updates. Clients can update their own content.
Print still matters in your business
Brochures, direct mail, business cards, postcards, event branding and promotional products have been part of the firm from the start, designed to match the brand.
Marketing that happens in bursts instead of consistently
The firm has added marketing strategy, content strategy, email and social media, SEO and AI-assisted automation and reporting, with ongoing support so the marketing keeps running after launch.
Services
What Vicky does
Brand identity and logo designLogo development, visual brand standards, messaging, voice and tone, and brand refreshes.
Creative consulting and marketing strategyBrand positioning, customer journey mapping, competitive analysis and campaign planning.
Print and collateral designBrochures, direct mail, business cards, postcards, event branding and promotional products.
WordPress website design and developmentCustom or template-based sites, landing pages, UX/UI, website audits and maintenance.
ADA accessibility consultingReviewing websites for accessibility.
Content, email and social media marketingContent marketing, email campaigns, social media strategy and SEO.
AI marketing solutionsAI-assisted content development, marketing automation, lead nurturing and reporting.
IllustrationCustom illustration for brand and marketing pieces.
Service area: Dallas, Austin, Texas
Credentials and guarantees
✓Vicky Gouge, President, Full Moon Design Group, Inc.
✓The firm's tagline, EXPOSE YOURSELF, is a registered trademark of Full Moon Design Group, Inc.
TeamVicky Gouge, President, and designer Matt Coleman (B.A. in graphic design and communication, Missouri Southern State University, 2004)
“I completely trust Vicky with delivering the best quality marketing materials available.”
Google reviews
What clients say
Excerpts from public Google reviews of Full Moon Design Group. Read all 9 on Google.
★★★★★a year agoFull Moon Design Group is an absolute game-changer for businesses looking to elevate their branding and marketing! Their team is incredibly talented, creative, and committed to delivering top-notch designs that truly make an impact. From logo design to marketing materials and web design, they take the time to understand your vision and bring it to life with originality and professionalism. What sets them apart is their collaborative approach and attention to detail—they don’t just create designs, they craft brand identities that stand out. Plus, their relaxed yet professional culture makes working with them a fantastic experience.
★★★★★9 years agoVicky and Full Moon Design are a tremendous asset for my business. They do excellent graphic design work and recently they re-did my entire website and it looks awesome! Very refreshing to find a company like Full Moon Design that can deliver on time (every time), on-budget and really provide me a creative way to expose my business. I highly recommend Full Moon Design for all your graphic design needs.
★★★★★5 years agoFull Moon Design team is a fantastic operation to work with. SafeHaven Pest Control sends them multiple projects per month & they always have great creativity & quick turnaround. Having a partner like the team at Full Moon Design makes business easier.
★★★★★8 years agoVicky@Full Moon Design Group is amazing! Highly recommend Full Moon Design for all your graphic needs. They are a very unique, creative and talented group who listen and capture the true essence and vibe of your company!
★★★★★8 years agoI am an artist and designer and finally decided to make myself legit. Full Moon Design Group was referred to me by a good friend to design my logo and business card. With a name like Full Moon Design along with the tagline, Expose Yourself, I thought how could I go wrong! Boy am I glad I put my start in their hands! I am so thrilled with what Vicky and Matt did for me! As an artist I had some very definite ideas about what I wanted for my logo and at the same time too many ideas. They took my ideas and created the absolute perfect logo for me.
About
Vicky Gouge
Vicky Gouge is President of Full Moon Design Group, Inc., a graphic design, print and marketing firm working from Dallas. The firm's approach is "Strategy First. Marketing Second.": Vicky works with a business's leadership to settle positioning, audience and message before anything is designed, so the logo, the brochure and the website all say the same thing.
Services cover brand development, including logo and corporate identity design; graphic design for brochures, direct mail, business cards, postcards, event branding and promotional products; and WordPress web design, offered as custom builds or more affordable template-based sites. The firm has added AI-assisted marketing services, such as content strategy, marketing automation, lead nurturing and performance reporting, and offers ongoing support for content, website maintenance and advertising management.
Full Moon focuses on small to medium-sized businesses and describes its culture as relaxed and its experience as mature. Vicky's own motto is work smarter, not harder, and clients describe her as hard working, detailed and customer focused. Engagements begin with a discovery call.
Why clients choose Vicky
- Strategy is settled before design begins, so brand, print and website carry one message
- Design, print and WordPress development under one roof, with template-based options for smaller budgets
- A collaborative, cost-conscious approach that the firm describes as maximizing the client's budget; clients on Google describe on-time, on-budget delivery over many years
Who should call
A new or growing mid-size business that needs branding development and website design. Also an established company repositioning itself, or an owner who wants one firm handling strategy, design, print and web so everything looks like it came from the same company.
Works alongside: Works alongside internet marketing companies, marketing consultants and website programmers.
Guide by Vicky
Your website, brochure and logo look like three different companies: fixing the brand
8 min read. What is happening, what you can check yourself, and when to call.
Read the guideQuestions people ask Vicky
Do you only do design, or strategy too?
Strategy comes first. Full Moon works with the leadership team on positioning, audience and message before designing, and offers brand positioning, marketing strategy, customer journey mapping and campaign planning as services in their own right.
What kind of websites do you build?
WordPress websites, either custom-designed or template-based depending on budget. Clients can update content themselves, and the firm recommends a managed hosting partner for backups and updates.
Can you handle print as well as digital?
Yes. Brochures, direct mail, business cards, postcards, event branding and promotional products are all designed to match the brand.
What does it cost?
The firm does not publish prices. It describes cost-effective solutions that maximize a set budget, template-based sites for smaller budgets, and managed hosting for a minimal monthly cost.
How do we start?
With a discovery call. Vicky can be reached at 214-414-1069 or
Contact
CompanyFull Moon Design Group, Inc
Phone214-414-1069
Websitefullmoondesigngroup.com
Office3423 W Pentagon pkwy, Dallas, TX 75233
GoogleBusiness listing
Email is routed through the referral form so the chapter can record the introduction.
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